About Us
The Search Game Changed.
Most SEO Companies Didn't.
The Search Game Changed.
Most SEO Companies Didn't.
For years, dealerships have invested thousands of dollars every month in traditional SEO. The process is familiar: monthly blog posts, keyword reports, ranking updates, and recurring invoices.
For years, dealerships have invested thousands of dollars every month in traditional SEO. The process is familiar: monthly blog posts, keyword reports, ranking updates, and recurring invoices.
Today's shoppers aren't just typing keywords into Google. They're asking ChatGPT which dealership they should trust, reading Google AI Overviews, and turning to AI assistants like Perplexity, Microsoft Copilot, and Claude before making buying decisions.
Today's shoppers aren't just typing keywords into Google. They're asking ChatGPT which dealership they should trust, reading Google AI Overviews, and turning to AI assistants like Perplexity, Microsoft Copilot, and Claude before making buying decisions.
If your dealership isn't showing up in those AI-generated answers, you're missing visibility where more customers begin their buying journey.
That's the problem AI Visibility was built to solve.
If your dealership isn't showing up in those AI-generated answers, you're missing visibility where more customers begin their buying journey.
That's the problem AI Visibility was built to solve.



Who we are
How VIZIball Began
AI Visibility by VIZIball brings together two complementary areas of expertise: decades of automotive digital marketing experience and more than 30 years of enterprise software engineering and AI development.
AI Visibility by VIZIball brings together two complementary areas of expertise: decades of automotive digital marketing experience and more than 30 years of enterprise software engineering and AI development.
Michael Dukes
Michael Dukes founded Eyeball Marketing Solutions in 2002 and has spent more than two decades helping franchise dealerships strengthen their digital presence through SEO, paid advertising, website strategy, technology consulting, and vendor management across nearly every major automotive brand.
Michael Dukes founded Eyeball Marketing Solutions in 2002 and has spent more than two decades helping franchise dealerships strengthen their digital presence through SEO, paid advertising, website strategy, technology consulting, and vendor management across nearly every major automotive brand.
Working alongside dealerships every day has provided firsthand insight into the challenges dealers face - evaluating vendors, managing technology, keeping pace with constant change, and ensuring their marketing investments produce measurable results. Those experiences shaped the vision behind AI Visibility.
Working alongside dealerships every day has provided firsthand insight into the challenges dealers face - evaluating vendors, managing technology, keeping pace with constant change, and ensuring their marketing investments produce measurable results. Those experiences shaped the vision behind AI Visibility.
Eyeball Marketing Solutions is supported by an experienced team with deep roots in automotive marketing, advertising, creative design, and digital strategy, helping dealerships deliver exceptional customer experiences both online and in-store.
Eyeball Marketing Solutions is supported by an experienced team with deep roots in automotive marketing, advertising, creative design, and digital strategy, helping dealerships deliver exceptional customer experiences both online and in-store.


Jeff Ford
Jeff Ford, founder of IT Project Pros, Inc., has spent more than 30 years designing, building, and integrating enterprise software systems for manufacturing, finance, distribution, and FDA-regulated medical device companies.
Jeff Ford, founder of IT Project Pros, Inc., has spent more than 30 years designing, building, and integrating enterprise software systems for manufacturing, finance, distribution, and FDA-regulated medical device companies.
His career has focused on solving complex business problems where reliability, accuracy, security, and system performance are critical. These are environments where software isn't simply expected to work - it must work.
His career has focused on solving complex business problems where reliability, accuracy, security, and system performance are critical. These are environments where software isn't simply expected to work - it must work.
That same engineering discipline is the foundation of AI Visibility. Rather than adapting a legacy SEO platform to today's AI landscape, Jeff helped build a modern platform designed specifically for how AI search works today.
That same engineering discipline is the foundation of AI Visibility. Rather than adapting a legacy SEO platform to today's AI landscape, Jeff helped build a modern platform designed specifically for how AI search works today.
Together, Michael's dealership expertise and Jeff's engineering experience created something neither industry had before: an AI-first visibility platform built specifically for automotive retailers.
Together, Michael's dealership expertise and Jeff's engineering experience created something neither industry had before: an AI-first visibility platform built specifically for automotive retailers.